Tuesday 11 August 2009

SEO Get traffic To Your Site Using Backlinks

If you want to make money by writing on your own website or blog then getting traffic to your site is extremely important. To do this you need to get your site noticed and highly ranked by search engines. This is what is known as Search Engine Optimization or SEO. There are several factors involved in SEO but here we will discuss backlinks.

A backlink is simply a link to your site placed on another site. Generally speaking, your website will be considered more important by search engines if there are lots of other websites pointing to it. The more important they think you are in your niche, the higher ranking you will get. Ranking = traffic = money.

Relevance Only put backlinks to your site on other sites that have a similar or relevant content to your site. Previously, it was purely about the quantity of links but these days search engines like google can punish you for having irrelevant links and will downgrade your site and rank it lower. So if your site is all about how to make money by writing online there is no value in having links from sites about caravan holidays or gardening.

Direction Having other websites linking to your website is far more beneficial than having your site pointing them. You will also be penilised if you are pointing at each other. This used to be a good thing but the huge growth in reciprical link websites exploiting that fact led search engine boffins thinking again. It is thought though, that there is no harm in having a reasonable number of links from your site to other relevant ones because this reinforces your content niche, but do try to have as many relevant sites as possible linking to your site only.

Nofollow Watch out for websites which allow you to place a link but have a nofollow attribute attached to it. Whilst a link that is nofollow will still get people to your website, should they click on it, it won't be followed by any search engine crawling the original site. That means, as far as SEO is concerned, the link is of no value to you whatsoever. So, if you are writing articles for another website in order to make money by writing online with the hope of adding a backlink in the text, it is wise to check it isn't nofollow. To check whether a link is nofollow or not, you can simply right click on a blank part of the page and click "view source". This will show you the html code for that webpage. Scroll down to find your link and see if it states "nofollow".

Associated content is one of the article submission sites I have signed up for to make money writing online articles. They pay $1.50 for every 1000 page views you generate from your articles. They will allow you to add links to your articles but, it is worth noting, that if you add links using their add-link tab on the article submission box, it will result in a no follow link.
However, it is possible to add a link manually in order to avoid this. Once you have pasted your article into the text body box just click on the "source" button at the top of the box. This will show your article in html code. Just scroll to the part of your article you wish to add your link and type in the code. You will get the option to preview your article so you can check it works correctly. In any case, you should always view your article when published and check that the links works. You always have the opportunity of editing all your articles after they are published.

Link code Adding a simple link is very straightforward. Here I will show you how to add a link.
Lets say my article has the following sentence;
Here are some top tips for maximizing your potential for making money by writing online for article submission websites.
I could add a link to this blog behind the words "make money by writing"
to do this I would type the following code but substituting * with the letter a and removing the 8 (I had to make these changes so you could see the code!!

<* href="http://www.makemoneybywriting.blogspot.com">make money by writing <8/*>

the simple formula is therefore;

<* href="http://link url here">words on display<8/*>

The final sentence should look like this:

Here are some top tips for maximizing your potential for
making money by writing online for article submission websites.

SIMPLE, as I always say... "If I can do it, an idiot can do it!"

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